As a trusted C-suite advisor, she bridges the gap between psychological and behavioral science and tangible ROI—driving strategic growth through evidence-based approaches to human capital.

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Formerly as BetterUp's Labs Go-to-Market leader, Dr. Eatough pioneered the quantification of human transformation, creating the metrics and frameworks that established coaching as a strategic business investment rather than an HR expense. Her proprietary methodologies directly influenced buying decisions at the highest organizational levels, driving significant revenue growth and creating a new category in the market.

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Her data-driven insights have become essential tools for CEOs and executive teams navigating critical business challenges—from building resilient leadership pipelines to measuring the financial impact of culture initiatives. This work has enabled leaders to confidently allocate resources to people development with clear visibility into returns.
 

Dr. Eatough's unique combination of scientific credibility (with over 100 publications) and commercial acumen makes her an invaluable asset to C-suite leaders seeking competitive advantage. Her executive advisory work focuses on:

• Translating proprietary research into actionable business strategies that drive measurable performance outcomes

• Developing metrics frameworks that quantify the ROI of human capital initiatives for board-level reporting

• Creating strategic narratives that position people investments as drivers of shareholder value

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Her insights have directly influenced capital allocation decisions at multiple Fortune 500 companies, with her work featured in Forbes, Fortune, and Fast Company.

 

A sought-after speaker who has shared stages with world-renowned authors, scientists, and thought leaders, Dr. Eatough brings authoritative but accessible insights to executive audiences. Her ability to distill complex human science into compelling business imperatives has made her a trusted advisor to CEOs navigating workforce transformation.

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As a former professor at the City University of New York and founder of the Occupational Health Psychology Laboratory, she brings academic rigor together with pragmatic business application—a combination that resonates with CEOs seeking evidence-based approaches to their most pressing people challenges.