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Driving Performance, Transformation, and Continuous Adaptability

Supporting Workforce Transformation and Delivering Measurable Business Impact

Fractional Insights Founders Dr. Shonna Waters and Dr. Erin Eatough standing back to back headshot in black and white

Helping Companies Become Higher Performing Through Their People

We help enterprises close the gap between strategy and execution by designing systems where people, processes, and technology work together to deliver results.

Fractional Insights Gold Accents

Most organizations fail not because of bad strategy or bad actors, but because their systems make it hard.

We fix that using Psychological Ergonomics™ — aligning your business strategy with how humans actually think, decide, and perform.

The result: measurable performance gains within 12 months.

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This Is Where Science Meets Performance.

50%

in manager confidence in talent decisions

40 -

60%

in wasted administrative time

30%

improvement in employee fairness and trust

Your Strategy Is Brilliant.
Your Execution Is Broken.

You’ve invested in strategy, technology, and talent — but results still lag. Why?

It’s often because your organization’s design unintentionally inspires the wrong behaviours:

  • Managers go easy on performance ratings to avoid conflict.

  • Teams rush through learning without true skill growth.

  • Employees adopt AI under pressure, not because they see its value.

  • These aren’t people problems. They’re system problems.
    And until the system changes, performance will always fall short of potential.

These aren’t people problems. They’re system problems.


And until the system changes, performance will always fall short of potential.

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Our Approach:
Strategy. Systems. Support.

High performance isn’t accidental — it’s engineered.

Our proprietary Psychological Ergonomics™ framework and service redesigns the context of work so strategy, systems, and people all reinforce one another.

  • Strategy: We work with executive teams to clarify your performance goals and translate them into the human metrics you need to drive those outcomes.

  • Systems: We work with HR and business leaders to rebuild your processes, align tools, and establish governance to make the right behaviours easy.

  • Support: We equip your managers, teams, and entire workforce with the mindset and skills to sustain performance and adapt to change.

The result: execution that feels effortless — and performance that compounds.

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WHAT MAKES US DIFFERENT

We’re not a consultancy that stops at recommendations. We’re partners who support every step of the way - and use data to prove results and ROI.  Our end-to-end model combines:

SCIENTIFIC PRECISION

Decades of applied organizational psychology, proven in global enterprises such as Meta, Google, Microsoft, Intuit, and Takeda.

SYSTEMIC DESIGN

We connect strategy, systems, and culture so everything moves in the same direction.

COMPREHENSIVE DELIVERY

From boardroom strategy to team-level enablement — one partner, one integrated approach.

Ready to Engineer High Performance Through Your People?

We help executive teams align strategy, HR redesign systems that work, and employees build the adaptive capacity to thrive.

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From Research to Revenue

"What sets them apart is their ability to translate intricate technical topics into frameworks that support actionable business decisions. Their work is both rigorous and practical, providing us with the confidence to strategically chart our course in this rapidly evolving landscape. We are grateful for Fractional Insights' guidance as we confidently lead the industry in responsible AI assessment innovation."

Adam Lavezzo

Chief Operating Officer at Workera

"Fractional Insights has become an invaluable long term partner, delivering exceptional strategic value to our business through scientific, evidence-based methodologies and business application. They have crafted insight-based strategies that tie our solution in learning and development to measurable business outcomes. Their strategic vision combined with practical execution has been exactly what we need."

Jess Harvey

Chief Revenue Officer, Mursion

“As a UK-based company, Fractional Insights has been invaluable in our journey to expand into the US market. Shonna and Erin don’t just provide surface-level advice; they delve deep into the nuances, equipping us with the knowledge and strategies needed to make informed decisions. Their expertise has been invaluable."

Mariam Tabatadze

Rethinkly

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